Vesna Covacevich

Vesna Covacevich is a marketing professional with extensive experience in leading marketing initiatives at various prominent companies. Notable roles include South Cone Marketing Lead at Mars and multiple positions at The HEINEKEN Company, where responsibilities spanned Brand Manager, Marketing Analyst, and Sponsorships Manager. At Google, Vesna served as Senior Account Manager and Media Solutions Specialist, following a position as Marketing Lead at Deloitte. Academic qualifications include a Bachelor of Business Administration from Universidad Adolfo Ibáñez and Università Bocconi, a Master of Management Science from Universidad Adolfo Ibáñez, Executive Education in Digital Marketing from Columbia Business School, and ongoing participation in the Google Business Academy at the University of California, Berkeley, Haas School of Business.