Wei Ming Heng

Wei Ming Heng has extensive experience in account management and strategic planning within the marketing and digital sectors. Wei Ming Heng served as Strategy Lead and Account Director at Shanghai WEDO Enterprise Management Co., Ltd, leading the Strategy Department and successfully securing a CRM pitch for Shanghai Disney Resorts. Previous roles include Human Resources Generalist at Inchcape China, Personal Financial Services Staff at HSBC Collyer Quay, and an intern in Strategic Planning at Euro RSCG. Wei Ming Heng has held significant positions at arkr GROUP as Group Account Director, overseeing key accounts such as Kraft Heinz Company and adidas SP, and contributed to the launch of digital campaigns for various brands at Havas Worldwide. Most recently, Wei Ming Heng worked at Google in multiple roles including Sales Lead and Agency Development Manager, showcasing a strong ability to drive business growth and marketing strategies across diverse industries.