Yogesh M

Yogesh M possesses a strong background in vendor operations, digital marketing, and business strategy with experience at notable companies such as Google and RPG Enterprises. During a summer internship at RPG Enterprises – Ceat Tyres, Yogesh conducted an in-depth field study to analyze the low market share of tractor tires in Punjab, providing actionable recommendations. At Google, Yogesh held multiple roles, including Vendor Operations Lead and Sales Coach, where responsibilities included managing a portfolio of 5,000 SMB advertisers, achieving 60M USD annual revenue, and leading a vendor team during the COVID-19 crisis. As a Digital Marketing Strategist, Yogesh successfully increased advertising spend for a startup significantly within two quarters. Additionally, as a Program Manager in Vendor Operations, Yogesh improved operational efficiency, delivered substantial cost savings, and managed complex workflows and vendor relationships. Yogesh holds an MBA in International Business from the Indian Institute of Foreign Trade and a BE in Computer Engineering from Anna University.