Zeb Smith

Zeb Smith possesses extensive experience in media strategy, activation, and performance management across various industries. With a background that includes roles at MediaCom as a GroupM Graduate and Activation & Investment Coordinator for the P&G client portfolio, Zeb has developed skills in audience analysis, reporting, and client engagement. Experience at Hello Social Australia involved content creation and social media strategy, while positions at We Are Social as a Paid Media Manager and Account Executive highlight proficiency in managing significant clients like PwC and Woolmark. Further experience includes serving as a Snr Account Manager at Google and supporting freelance projects, leveraging advanced analytics and media planning tools. Zeb holds a Bachelor's Degree in Advertising, Public Relations, and Applied Communication from the University of Western Sydney.