Sofia Maite Rodriguez

Sofia Maite Rodriguez is a Senior Data Analyst at GoStudent, where expertise is utilized in developing scalable data solutions and creating dashboards for key performance metrics. Previously, Sofia held the position of Sales Data Analytics Manager, focusing on real-time tracking and analysis of sales data to enhance decision-making. A history of impactful roles includes serving as Senior Data Analyst and Marketing Automation Specialist at Caixabank Business Intelligence, where capabilities in exploratory data analysis and marketing campaign management were honed, and as a Data Analyst at Telefónica, focusing on HR KPIs. Sofia's early experience comprises digital marketing analytics and various analyst positions, including significant contributions to marketing campaigns and statistical data analysis. Educational qualifications include a Master's degree in Intelligence Analysis from Universidad Carlos III de Madrid and a Master's in Digital Marketing from EducacionIT, alongside a BA in International Relations from Universidad del Salvador.