Göteborg & Co
Sofia Berntsson is an accomplished Business Area Manager specializing in Strategic Collaboration at Göteborg & Co since April 2001. In this role, Sofia oversees various initiatives, including serving as Development Manager for Göteborg 2021, focusing on the city’s jubilee celebrations. Additionally, Sofia has experience as a Product Manager, curating offerings like the Gothenburg Package and Gothenburg City Card, and has managed several travel industry fairs and events as an Exhibition Manager. Earlier in 2012, Sofia worked as a Project Manager for Culture and Destination Development at HIGAB, collaborating on a study to enhance cultural sites in Gothenburg. Sofia's educational background includes a Filosofie masterexamen from the University of Gothenburg, project management studies at Lexicon, and additional training in management and innovation leadership at various institutions.
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Göteborg & Co
The mission of Göteborg & Co is to get more people to discover and choose Gothenburg. We do this through wide-reaching collaboration, by leading and promoting the development of Gothenburg as a sustainable destination, so that everyone who lives and works here benefits from a growing hospitality industry. Göteborg & Co is the parent company of the Tourism, Culture & Events cluster, which includes Liseberg, Got Event and Göteborgs Stadsteater. Göteborg & Co is a municipal company, City of Gothenburg.