goTom provides a comprehensive solution for digital advertising sales and execution across display, retail media, CTV, and digital audio. Designed for the sell-side, it functions as a CRM for managing contacts, customer data, and activities while handling complex media conditions. At its core, goTom manages complex product and pricing structures, creates media plans, and automates order processing, campaign monitoring, report generation, billing, and publisher payouts.

Additionally, our native Sales Agent transforms complex briefings into tailored proposals in seconds, eliminating manual friction from the start. As AdCP-ready pioneers, we further amplify your reach by enabling your inventory to be automatically discovered and bought by global Buying Agents.

With goTom, you can accelerate your productivity by a factor of four: The cloud platform integrates with various tech stacks, communicating with ad servers, SSPs, CRM- & ERP-Tools, and BI systems. Thus, it significantly reduces the workload for each order, streamlining workflows for better results.

Among our clients are Ringier, Goldbach, ORF, Teads, SBB, Krone, Swiss Marketplace Group, Visoon, Vend, and many more.

goTom is a proven leader in the field, recognized with prestigious awards such as the European Publishing Award and OMR Reviews' top-rated CRM tools. In 2023, it was named the top-rated marketing tool by the media magazine Kress Pro, and most recently, goTom was honored as the "New AdTech Player" at the Ratecard Stars 2025.

Contact us for a free trial! We look forward to working with you! For more updates, case studies, and insights, follow #goTom.

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