Trisha Iyar

Trisha Iyar is a seasoned growth marketing professional with extensive experience in digital marketing and community engagement. Currently serving as the Growth Marketing Manager and Digital Marketing Lead at Venture for Canada since January 2023, Trisha oversees digital growth strategies, campaign performance forecasting, and audience engagement across various sectors including E-Commerce, SAAS, and Education. As the Founder of the soft w, along with roles as an Educator at lululemon, Staff at Spin Society Cycling Studio Inc., and Brand Ambassador for Grammarly and Honeydew Labs, Trisha actively contributes to empowering women and enhancing brand visibility. Previous roles include Digital Campaigns & Brand Specialist at Public Outreach Fundraising and Bilingual Growth Marketing and Communications Officer at the United Nations Association in Canada, where Trisha focused on relationship building and digital content creation. With a strong background in youth leadership and outdoor programming from the Tim Horton Children's Foundation and a Bachelor of Arts from McGill University, Trisha combines a passion for growth marketing with a commitment to inclusivity and representation.