Ritika B.

Ritika B. is a seasoned marketing professional with extensive experience in global marketing technology programmes, currently serving as Group Account Director and Business Head at Gravity London since March 2011. Ritika has a proven track record in leading award-winning marketing initiatives for clients in sectors such as aviation, biotech, AI, and SaaS, with a focus on business growth and profitability. Previous roles include Account Director at Gravity, Client Services Director at Dentsu, and Manager Client Services at JWT, where significant contributions were made in digital marketing and brand communications. Additionally, Ritika served as a part-time tutor for digital marketing at the British Digital Marketing Institute & CIM, enhancing course materials with real-world business case studies. Ritika holds multiple qualifications, including an MBA in Management and Marketing, a Professional Post Graduate Diploma in Marketing from CIM, and a Bachelor's degree in Business Management from Delhi University.