Stephanie Pool

Director of North American Strategy at Gravity Road

Stephanie Pool has a diverse range of work experience in the field of brand strategy and creative strategy. Stephanie currently holds the position of Director of North American Strategy at Gravity Road since May 2022. Prior to this, Stephanie worked at Live Nation Entertainment as Director of Brand Strategy / Creative Strategy from April 2015 to October 2020. Stephanie was responsible for leading strategy and influencing creative for various projects and clients.

Before Live Nation Entertainment, Stephanie served as a Senior Brand Strategist / Creative Strategist at GreenLight Media & Marketing from March 2015 to April 2017. Stephanie also worked as a Director of Brand Strategy at Studio teal from January 2013 to September 2015, providing consulting services for brand creation, design, content strategy, web strategy, and community engagement.

Stephanie was a Co-Founder of Cathod, Inc. from April 2012 to September 2014, where they focused on creating a platform for streaming providers with added social interaction. Prior to that, they served as a Senior International Creative Brand Strategist at Team Detroit from June 2011 to August 2012, working on global marketing campaigns for Ford vehicles and founding a culture team.

Stephanie also worked as a Planner and Creative Strategist at Innocean Worldwide from May 2009 to June 2011, where they contributed cultural insights and ideas to Hyundai's national marketing efforts. Stephanie was a Lead writer and strategist at Cameo Content from November 2010 to May 2011, and a Marketing Director for the documentary "Anvil! the Story of Anvil" from May 2010 to May 2011.

Stephanie's work experience began when they were a student at Miami Ad School from October 2008 to January 2009. Overall, they have a comprehensive background in brand strategy, creative strategy, and marketing, with a focus on developing entertainment properties and influencing culture through branding.

Stephanie Pool completed their Bachelor of Arts degree in Film, Advertising & Public Relations at Chapman University from 2003 to 2007. In 2008, they enrolled in the Account Planning Bootcamp program at Miami Ad School, where they focused on marketing strategy. From 2009 to 2011, Stephanie obtained a Certificate in Improv and Comedy writing from Groundlings.

Links

Timeline

  • Director of North American Strategy

    May, 2022 - present

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