Luci Willits

Luci Willits currently serves as the Vice President of Government Relations at Great Minds since July 2025. Prior to this role, Willits was the Vice President of Public Policy at Age of Learning from June 2023 to August 2025 and held the position of Senior Vice President of Government Relations at MetaMetrics, Inc. from September 2020 to June 2023. Willits has extensive experience in educational policy, having served as Associate Vice President of Policy at Curriculum Associates and Deputy Director at Smarter Balanced at UCLA. Additionally, Willits worked as Chief of Staff at the Idaho State Department of Education and as Communications Director at the Idaho State Board of Education. Willits began a career in communications as Press Secretary/Communications Director for the US House of Representatives, under Congressman Mike Simpson. Educational qualifications include a Bachelor's degree in American Studies and Marketing from Idaho State University and an Associate's degree in Communication and Media Studies from BYU-Idaho.