Alan Bernstein

Alan Bernstein is a seasoned marketing professional with extensive experience in CRM and lifecycle marketing across multiple industries. Currently serving as Senior Director of Lifecycle Marketing at Greenlight since July 2020, Alan previously held the role of Director of CRM at Betterment, where responsibilities included leading the customer journey strategy. Prior positions include Senior Manager of Engagement/Product Marketing at SquareTrade and Global Engagement Marketing Manager at Electronic Arts, where Alan developed customer-centric campaigns for major gaming titles. Alan's career began with various marketing roles, including internships at Scholastic and Better World Books. Alan holds a Master of Science in Integrated Marketing from New York University and a BBA in Marketing from the University of Georgia.