Eric Yu

Eric Yu is an accomplished Executive Creative Director at 葛瑞集团 since April 2021, with a prior role as Group Creative Director at McCann Worldgroup from February 2014 to December 2020, where responsibilities included managing the Chevy brand and overseeing other notable clients such as Tencent, Chivas Regal, and Sanofi. Earlier, Eric held the position of Senior Creative Director at Lintas China, supervising major clients including Audi and China Construction Bank, and served as Group Creative Director at FlaHalo Group, where leadership of multiple creative teams and client relationship management were key responsibilities. Additionally, Eric gained experience as a Creative Director at BBDO China and Blue Creative Group, focusing on both creative direction and business development. Eric's academic background includes a Bachelor of Architecture from University HuBei, completed between 1993 and 1997.