Kendall Bazan

VP Of Revenue | Head Of Sales And Marketing at Groundfloor

Kendall Bazan is a seasoned marketing and revenue executive with extensive experience across various industries. Currently serving as the VP of Revenue and Head of Sales and Marketing at Groundfloor Finance since July 2025, Kendall also holds positions as a Fractional CMO and Chief Strategist at Makemake Collective and an Advisor at Fiat Growth. Previously, Kendall was the VP of Marketing at Builders Capital, where oversight of borrower experience and product marketing was key during a high-growth phase. Other notable roles include Chief Marketing & Strategy Officer at Upright, where leadership in strategic planning and cross-functional initiatives drove enterprise growth. Kendall's career began with significant marketing roles at organizations including MRI Software LLC and NineSigma, complemented by a strong academic background, including a Master’s degree from Northwestern University.

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Groundfloor

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GROUNDFLOOR is a unique financial product for individual investors that allows non-accredited and accredited investors alike to participate directly in real estate investment loans on a fractional basis.


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