How much coffee have you had in the past year? And how much coffee grounds have you thrown away? You're not alone. In Belgium, 120 million kilos of coffee grounds end up in landfills every year.

But what if we stopped seeing coffee grounds as waste and started treating them as the beginning of a new economy? A circular economy, where waste is transformed into valuable resources and sustainable products. Companies like IKEA, Brussels Airport, and Selecta are already embracing this vision. In other words: bold coffee for a bold future!

Grounds Up

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