Christophe Lacheré is currently the Chef des ventes véhicules neufs at SOFIDA Auto since 2024. Previously, they held various commercial roles including Responsable commercial at Audi France and Responsable des ventes occasions at VALMOTORS BMW from 2021 to 2023. From 2010 to 2021, Christophe contributed as a Conseiller commercial at SAGA Mercedes-Benz and they also served as a Conseiller commercial at Peugeot France between 2007 and 2010. Their educational background includes certifications in sales techniques from Ecole de vente Peugeot and Mercedes-Benz Academy, as well as a License in Lettres et sciences humaines from Université de Valenciennes.
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