Artika I.

Artika I. is an experienced digital media professional with a strong background in media planning, buying, and strategy across various industries, including e-commerce, food delivery, and FMCG. Currently serving as Manager of Digital Media Buying for GroupM since September 2022, Artika focuses on Biddable digital platforms for the Asia Pacific region. Prior experience includes roles at Shopee, ADA, Bounche, Mindshare, and GroupM, where Artika delivered impactful media campaigns and integrated marketing strategies. Artika holds a Bachelor's degree in Communication and Media Studies from the University of Indonesia and has also pursued further education through edX.