Karl Schuster

Karl Schuster is a seasoned content professional with extensive experience across various industries, including technology, advocacy, and food services. Currently working in Content Operations at Groupon since November 2023, Karl has also contributed as a self-employed copywriter, editor, researcher, and strategist since January 2019, with clients such as the US Men's National Soccer Team and multiple startups. Previously, Karl served as a Content Management Consultant at Discover Financial Services, where responsibilities included content migration to Adobe Experience Manager. As the Director of Content Marketing at Benchmark Analytics, Karl led marketing initiatives for a GovTech SaaS firm. Earlier roles at Groupon included Senior Content Manager and Content Manager, while earlier experience includes managing content operations at 55places.com and serving as Operations Manager at the Center for New Community. Educational achievements include a Bachelor's degree in Sociology from Northeastern Illinois University and studies at Northern Illinois University.