Yüce Zerey is a seasoned professional with extensive experience in strategic leadership and marketing across various sectors. Currently serving as a Board Member at imaginite Studios and Wise&Rise, Yüce also founded Growingo, focusing on sustainable business growth. As Vice Chairman of FUPS, Yüce played a key role in transforming the company into a licensed bank while enhancing its services. Previous roles include Chief Marketing Officer at Hepsiburada, where Yüce led significant marketing strategies, and various positions at Unilever and The Coca-Cola Company, managing digital transformation and interactive marketing initiatives. Yüce has contributed to academia as a lecturer at Bilgi University and holds multiple advanced degrees in Economics and Business Administration from prestigious institutions.
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