Growketing
Rocío Perales is a seasoned marketing professional currently serving as a Senior Manager and Growth Marketing Lead at Growketing since October 2021. Rocío's expertise includes market analysis, strategy and positioning, campaign optimization across multiple platforms, and team management. Prior roles include Sr Growth Marketing Specialist and Growth Marketing Specialist, focusing on budget creation, sales channel implementation, and full funnel strategy. Rocío also worked as a Digital Account Manager at Tribu Data and was involved in email marketing and communications at the Government of Buenos Aires. Education includes a Master’s in Marketing and Design from Universidad Nacional de La Plata, along with a Bachelor's in Social Communication and qualifications in media and sign language interpretation.