With over 25 years of experience in the consumer and luxury goods industry, I am a passionate and results-oriented CEO and Commercial Strategist at growTH, my own business consulting practice that boosts the IL CPG, (Food-)Tech and more. 

I have a proven track record of building strategy, growth engines, and brands, leading people and teams, and harnessing managers towards achieving company's goals.

I also leverage my extensive executive B2B and B2C experience, including establishing and building the Nespresso Professional brand in Israel. Additionally, I serve as a Board Member, a Business Mentor, a CX speaker, Lecture, and an advisor for food-tech startups and CPG corporations, innovation, retail, and e-commerce sectors. 

My mission is to do good and make a positive impact in the world.

growTH

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growTH

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