Lili C.

Lili C. is an accomplished professional with extensive experience in business administration, executive coaching, and strategic marketing. Currently serving as the Director of the HKUST DBA Program, Lili leads program management emphasizing marketing and student recruitment. As an Expert Coach at Growthspace, Lili provides tailored coaching in communication and marketing strategies. Previous roles include ICF Certified Leadership Coach, Assistant Director of Executive Education at The University of Hong Kong, and Associate Director of Market Development at GMAC. Lili's career began at Fung Group as a Management Associate, and earlier held positions at Methanex Corporation and EF English First. Lili holds an MBA from HKUST Business School and has completed executive education programs at renowned institutions, enhancing expertise in key areas such as game theory and key account management.