Brian McPherson

For 20 years, Brian has been happy to call GS&P home.

Over that time he has led accounts in nearly every major category, from banking to telecom to technology to packaged goods and most things in between. He has been involved in work that has won many times over for creativity at Cannes as well as for effectiveness at the Effies. He currently leads the Frito-Lay and Adobe accounts at GS&P and is particularly proud of these long-standing client relationships of more than 10 years each.

Since 2007 Brian has also run the account management department. He enjoys overseeing the direction of the department, developing its people, and recruiting and training new talent. He’s interested in how advertising is evolving and what that means for modern-day account work. He has written often about both subjects in a number of industry publications, including Ad Age.

Brian considers himself lucky to have grown up at GS&P, where he scored his first job after completing his MBA in marketing and finance from the University of Arizona and his undergraduate degree from Queen’s University in Canada.

Outside of work he spends his days in Mill Valley with his wife, Kate; his golden retriever, Moose, and his newborn son, Henry.