Siyoung S.

Siyoung S. has extensive experience in marketing, with a career spanning over two decades. Currently serving as the Chief Marketing Officer at GUESS KOREA since 2021, Siyoung has held various roles within the company since 2008, including responsibilities in marketing, visual merchandising, and e-commerce. Prior to this, Siyoung was a Marketing Manager at FILA Korea Ltd. from 2005 to 2008, overseeing marketing for multiple brands, and at MK Trend from 2003 to 2005, focusing on the launch of Buckaroo Jeans. Siyoung also gained experience as a Marketing Manager at Yeshin Persons from 1999 to 2003, where notable projects included the launch of Codes Combine. Siyoung holds an MBA from Chung-Ang University and a Bachelor’s degree in Visual Design from Myongji University, alongside foundational education at 선화예술고등학교.