Alex Romano

Alex Romano has a diverse work experience spanning several industries. They started their career as a Research Analyst at WBZ-TV, where they developed sales strategies, created marketing and sales tools, and presented custom research data to advertisers. They then moved on to Sony Music, where they worked as a Production Manager. At Sony Wonder, a subsidiary of Sony Music, Alex took on roles such as Director of Marketing, Sr. Director of Marketing, and VP Marketing, where they were responsible for brand management, strategic planning, and overseeing product managers and marketing directors. They also launched the first label website and implemented online marketing campaigns. After their time at Sony, Alex worked at Parse3 as the Director of Marketing, leading marketing, press relations, and social media efforts for a software development company. They also played a key role in rebranding and developing a strategic web presence. Later, Alex started their own consultancy business called Think Modern Marketing, working as a Principal to help small businesses clarify their brand and message, build an online presence, and drive qualified traffic to their websites. Currently, Alex is employed at Guidecraft, initially working as the Director of Marketing and then moving up to Vice President Marketing and Senior Vice President Sales & Marketing. They are responsible for leading marketing and public relations efforts for Guidecraft, a renowned company in the field of educational toys and kids furniture.

Alex Romano obtained a BA degree in Economics and Spanish from Smith College. In addition to their academic qualifications, they also obtained a certification as a Certified Sitecore DMS Marketer from Sitecore USA. However, specific details regarding the timeline and duration of their education and certification are not provided.