Kayla Cook

Market Research Analyst at Guidepoint

Kayla Cook is a skilled Market Research Analyst at Guidepoint, managing survey project life cycles for over 30 clients across various industries since June 2022. With a strong focus on communication and project efficiency, Kayla concurrently oversees upwards of 15 projects while utilizing Qualtrics for survey programming and data analysis. Prior to this role, Kayla served as a Market Research Associate at Indiana University Bloomington, where responsibilities included transcribing and analyzing interviews for a sociology study. An academic background in Sociology and Global Studies from the University of North Carolina at Chapel Hill, along with experience in various customer service and research positions, highlights Kayla's ability to excel in fast-paced environments while maintaining high levels of client satisfaction and research integrity.

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