Adam Horowitz

Adam Horowitz has a long and varied career in marketing and communications. Adam began their career in 2002 as a Communications Associate for American ORT, where they wrote copy for and maintained the organization's website and repositioned and elevated the organization's profile by improving marketing collateral and publications. In 2006, they worked as a Marketing Manager for Environmental Data Resources, where they drove the development and implementation of an interactive web marketing strategy. From 2010 to 2013, they were a Senior Manager, Global Digital Marketing and Senior Global Manager, B2B Web Marketing for Cycling Sports Group, increasing online sales from $250,000/month to upwards of $3,000,000/month. At Main Street Hub from 2016 to 2018, they were a Marketing Manager - Email & CRM, responsible for spearheading all email-based communication efforts and implementing processes for database maintenance that saved the company $20,000/year. At GoDaddy from 2018 to 2022, they held three roles: MarTech Product Director - Customer Marketing, Director of Demand Generation, and Senior Marketing Manager. In their role as Director of Demand Generation, they built a lead generation operation that supported more than 500 marketing campaigns in 3 years and generated over $40MM in revenue. Currently, Adam Horowitz is the Marketing Operations Director at Gurobi Optimization.

Adam Horowitz has a diverse educational background. Adam obtained their Associate of Arts (AA) in Advertising from Florida State University between 1998 and 2001. Adam then earned a Bachelor of Arts (B.A.) in Communications from U. N. Florida between 2001 and 2002. After that, they earned their Master of Arts (M.A.) in Advertising from The University of Texas at Austin between 2004 and 2006. Additionally, they have obtained several certifications, including Dale Carnegie Organizational Leadership from Dale Carnegie of Western CT in September 2014, BrightEdge Certified Professional from BrightEdge in March 2014, Google Analytics Platform Principles from Google in March 2014, Inbound Certification from HubSpot in November 2015, Dale Carnegie Effective Communications & Human Relations/Skills For Success from Dale Carnegie of Western CT, Dale Carnegie Public Speaking Mastery from Dale Carnegie of Western CT, and Email Marketing Certified from HubSpot.