Nikki Jackson

Nikki Jackson is an accomplished marketing professional currently serving as the Head of Demand Generation at Gusto since October 2023, leading Paid Media, SEO, Web Marketing, and Lifecycle Marketing teams. Previously, Nikki held the position of Vice President of Growth Marketing at Apex Growth from May 2022 to June 2023, focusing on demand generation and revenue growth. During a lengthy tenure at Web.com from April 2008 to April 2022, Nikki progressed through various roles, ultimately becoming Vice President of Marketing, overseeing customer growth and acquisition strategies, and leading initiatives that enhanced marketing efficiencies. Early career experience includes a role as a Placement Consultant at Staffing Solutions. Nikki holds a Bachelor of Science in Marketing from Towson University and is currently pursuing an Executive Program in Digital Marketing Analytics at the Massachusetts Institute of Technology.