Max Geraldo is a seasoned creative leader with extensive experience in the advertising industry. Currently serving as the Chief Creative Officer at GUT since June 2024, Max previously held the same position at BBDO Canada from April 2021 to June 2024. Prior roles include President and Chief Creative Officer at Grey Group, Executive Creative Director at Arnold Worldwide, and Senior Vice President Executive Creative Director at FCB Chicago. Max's career also features significant contributions as Global Executive Creative Director at FCB Global and Senior Art Director roles at Lew'Lara\TBWA, DM9DDB, and AlmapBBDO. Max holds a Bachelor's Degree in Communication and Media Studies from Universidade Federal de Minas Gerais, obtained from 1992 to 1998.
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GUT
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GUT is an independent ad agency for brave clients and bold brands. Created by Anselmo Ramos and Gastón Bigio. We believe in three essential values. Courage. Having the guts to do something that hasn't been done before. Feeling. Trusting your gut even when your brain says otherwise. Transparency. Showing your guts inside and out. #nogutnoglory
