Jan-Eike Rosenthal

Senior Product Marketing Manager at Haiilo

Jan-Eike Rosenthal has a diverse work experience in marketing and digital media. Jan-Eike started their career at Cactus Communications as a Field Marketing Associate, where they learned and applied digital marketing strategies. Jan-Eike then moved to SinnerSchrader as an intern in Strategic Planning, gaining experience in market analysis and digital business models. Jan-Eike then joined TRACK GmbH as an Account Manager, specializing in project management for international e-mail marketing projects. Jan-Eike later became the Head of Digital Media at A.HOII! networking unit GmbH, where they were responsible for digital marketing consulting and leading a team. Jan-Eike continued their digital marketing career at Health AG as a Digital Marketing Manager, focusing on managing digital marketing channels and overseeing digitalization projects. Currently, Jan-Eike is part of Haiilo as a Senior Product Marketing Manager, leading the establishment of the Product Marketing department and handling various responsibilities such as competitive intelligence, positioning, and launch strategies. In addition, they were an Inside member of the Product Marketing Alliance, accessing industry-standard resources for professional development.

Jan-Eike Rosenthal obtained a Diploma in Business Administration with a specialization in Marketing from Universität Rostock, where they studied from 2004 to 2010. In addition to their formal education, they have acquired various certifications throughout their career. These include the following:

- Go-to-Market Launch Certified | Masters from Product Marketing Alliance, obtained in December 2022.

- Storytelling certification from Hamburg School of Ideas, obtained in March 2022.

- Competitive Intelligence Certified | Masters from Product Marketing Alliance, obtained in November 2021.

- Product Marketing Core Certified from Product Marketing Alliance, obtained in December 2020.

- Google Analytics Advanced certification from Google, obtained in August 2019.

- Agiles Projektmanagement certification from Health AG, obtained in May 2017.

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