I’ve spent most of my life around entrepreneurs and technology, but one of the most meaningful things I’ve worked on lately is something much more personal: helping everyday golfers improve.

Years ago I almost quit golf out of frustration. I loved the game, but I felt stuck and embarrassed by my lack of progress. When I came back to it later in life, I became obsessed with understanding how golfers actually improve.

That journey eventually led to Handy Golf.

Handy Golf is building a new kind of golf improvement platform designed specifically for regular golfers—not just tour players or elite athletes. Our goal is simple: make practice more effective, more engaging, and easier to stick with.

The app combines tools like automatic swing recording, real-time swing mirror, structured drills, progress tracking, and side-by-side swing comparison. It allows golfers to practice anywhere while actually seeing and understanding what their body and club are doing.

But the vision is bigger than just practice tools.

We’re building an ecosystem where golfers, coaches, and content creators can connect through a learning marketplace and coaching marketplace—making high-quality instruction and improvement resources accessible to golfers everywhere.

The mission behind Handy Golf is simple:

Help more people experience the joy of getting better at golf.

We’re just getting started, and I’m excited to share the journey as we build it.

Handy Golf

Ross Eves

This department focuses on creating and maintaining digital products and experiences through design and web development.

Handy Golf

Org chart

Teams

Design and Development

Offices

Handy Golf

Org chart

Teams

Design and Development

Offices

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