Ronica Cui

Ronica Cui serves as the General Manager of Europe at Hanshow since January 2023 and has been the Chief Representative for Benelux at China Telecom Europe since March 2016. With experience in executive interim management at RMC Group Ltd. from July 2012 to February 2016, Ronica specialized in ICT business development. Previous roles include Account Director for Huawei Technologies Netherlands B.V., where significant sales achievements were made, and Operations Manager at Orange Broadband, focusing on ADSL and VOIP services. Early career included supply chain management at Huawei and change management at KPN. Ronica holds a Master’s degree in MBA from the University of Twente (2001-2003).