Harlequin
Ashley MacDonald is a seasoned marketing professional with extensive experience in the publishing industry, currently serving as Senior Marketing Manager at Harlequin since February 2009. Demonstrating expertise in creating and developing comprehensive marketing campaigns for diverse author brands, Ashley effectively communicates brand strategies to authors and agents while contributing to the acquisition of new novels. Strong analytical skills are evident in the ability to refine marketing strategies based on digital advertising insights and weekly sales trends. A proven leader, Ashley manages direct reports and collaborates closely with sales teams to align marketing strategies with sales goals, achieving notable success such as securing a #1 New York Times bestseller placement and executing high-ROI advertising campaigns. Ashley's educational background includes a Bachelor of Commerce from Ryerson University and a Business Administration diploma from Seneca College.
Harlequin
Harlequin is one of the world's leading publishers of books for women. The Toronto-based company publishes more than 110 titles a month in 34 languages in 102 international markets on six continents. These books are written by over 1,300 talented authors worldwide, offering women a broad range of reading from romance to bestseller fiction, from young adult novels to erotic literature, from nonfiction to fantasy, from African-American novels to inspirational romance, and more. With half of its books sold overseas and a tremendous 95% outside Canada—it is both the country’s most successful publisher and one of its most international businesses. Find us on Facebook: https://www.facebook.com/HarlequinBooks Find us on Twitter: https://twitter.com/HarlequinBooks