Andrew Boyd

Andrew Boyd is a seasoned research professional currently serving as the Vice President of Research at HarrisX, a Stagwell Inc. company, since May 2024. In this role, Andrew manages both qualitative and quantitative research projects, overseeing all aspects from proposal development to reporting and presentation, while also managing project budgets and key Northstar client accounts in sectors such as beverage alcohol, consumer packaged goods, financial services, and hospitality. Prior to this position, Andrew held multiple roles at Northstar Research Partners from 2017 to June 2024, including Senior Research Director and Associate Vice President, and has accumulated experience in marketing consultancy and customer experience at companies such as Intact Insurance and Canadian Tire. Andrew holds a Bachelor of Science from the University of Waterloo and an Honours Bachelor of Commerce in Marketing from the University of Windsor.