Cornelia B. is an experienced professional in data and analytics, currently serving as Data & Analytics Lead at Harvest Digital since January 2024. Prior roles include Digital Consulting Lead at fifty-five, Senior Digital Analytics Manager at UNIQLO, and various positions at adidas Group, where responsibilities encompassed influencing digital marketing strategies and analytics, optimizing campaign performance, and managing cross-functional communication. Cornelia has also worked as a Communication & Marketing Data Analytics Consultant for the World Food Programme and was involved in media analysis at Cision and Vocus. Educational qualifications include a Master of Arts in Applied Linguistics from Goldsmiths, University of London, and a Bachelor of Arts in English and Spanish from Otto-Friedrich-Universität Bamberg.
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