Melanie Chen is a seasoned professional with extensive experience in the location-based entertainment sector, currently serving as Senior Manager at Hasbro since September 2016, overseeing Greater China and Asia. Prior roles at Hasbro include Manager positions in both Location Based Entertainment and Promotion & Partnerships. Prior to Hasbro, Melanie held the role of Senior Account & Event Manager at Tatler Asia Group for a short tenure and served as Event Project Director at K2 Asia from 2013 to 2015. Melanie's career began at PUBLICIS EVENTS SHANGHAI / EMOTION as an Event Project Manager. Educationally, Melanie holds a Master's degree in Marketing from IAE FRANCE - Écoles Universitaires de Management and a Bachelor's degree in French Language & Literature from Shanghai International Studies University.
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