Michelle Leung

Global Director Retail Excellence at Hasbro

Michelle Leung is an accomplished professional with extensive experience in category management and strategic insights. Currently serving as Global Director of Retail Excellence at Hasbro since September 2021, Michelle previously held the position of Senior Manager of Global Strategic Insights. Prior to Hasbro, Michelle was Senior Category and Insights Manager at Mission Foods and spent over a decade at Bridgethorne in various roles, including Senior Category Manager and Category Manager, contributing to projects for notable clients like William Grant. Early career experiences include roles at Sanctuary Spa, Disney Consumer Products, Sara Lee Branded Apparel, and OOCL, providing a strong foundation in marketing analysis and brand management. Michelle holds a degree in Marketing from De Montfort University and a Certificate of Higher Education in Textile Design from the University of Leeds.

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