Jeff P.

Jeff P. possesses extensive experience in analytics and data-driven decision-making, having held significant roles in various prominent organizations. As a Senior Analyst at Cicero Group, Jeff focused on data-driven strategies for client recommendations. In academia, Jeff served as an Adjunct Professor at Brigham Young University, teaching advanced data presentation and visualization techniques. Jeff's career progressed through leadership roles including Director of Data Science at Strider Technologies, Data Science Manager at Qualtrics, and currently as Measurement Strategy Manager at Haus, where innovative experiments optimize marketing impact. Jeff led the Measurement and Insights team at BENlabs, developing strategies to assess influencer marketing effectiveness. Educationally, Jeff holds a Master's degree in Analytics from Northwestern University and a Bachelor’s degree in Economics from Utah State University, complemented by an honorary PhD from Abide University.