Michael Straal is an accomplished account manager with extensive experience in sales and business development across various sectors including software, oil and gas, and industrial technologies. Currently serving as an Account Manager at HBK - Hottinger, Brüel & Kjær since December 2019, Michael previously held leadership roles such as Divisional Sales Manager for Asset Integrity Software at DNV GL and Business Development Manager focused on the GCC markets. Michael's career also includes significant positions as an International Account Manager at DeMaCo Holland B.V. and Industrial Account Manager at Hottinger Baldwin Messtechnik GmbH, where strategic sales initiatives and client relationships were paramount. Educational qualifications include an MBA from Hult International Business School and a Bachelor's Degree in Business Engineering.
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