Lucy Jack

Lucy Jack is an experienced marketing professional with a strong background in media member marketing and analytics, currently serving as the Head of Media Member Marketing & Analytics at HCF Australia since May 2022. Prior to this role, Lucy held various positions at Telstra from January 2016 to May 2022, culminating in leadership of the Small Business Marketing team and overseeing customer value management strategies. Lucy's extensive experience includes pivotal roles at Accor Plus, Foxtel, Optus, AAPT, American Express, and AMP Financial Services, focusing on CRM, lifecycle marketing, and campaign management throughout a diverse range of industries. Lucy has continually demonstrated expertise in driving growth, revenue, and customer retention through innovative marketing strategies and analytics. Additionally, Lucy is pursuing further education at Swinburne University of Technology.