Daniel Maczonkai is a brand manager at HEINEKEN with over 14 years of experience in marketing, media, and sales, specializing in driving brand growth across EMEA and Travel Retail. They have previously served as Media Manager for Europe, Middle East & Africa Export & Global Duty-Free, where they provided strategic leadership and implemented regional media strategies. Daniel also led digital transformation initiatives, enhancing e-commerce and sales capabilities within HEINEKEN. Their earlier roles include Digital Key Account Manager at ACG Budapest and Digital Acquisition Specialist at Nestlé Nespresso, showcasing a deep expertise in online marketing and brand strategy. Daniel holds a degree in Business Informatics and a Master's in Marketing from the University of Pécs.
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