Luis Prata

Luis Prata currently serves as the Managing Director at The HEINEKEN Company since July 2023 and is a Board Member at Slovensko zálohuje since June 2024. Previously, Prata held the position of Managing Director at Red Stripe Corporate from August 2019 to July 2023 and was the Chairman of the Board of Directors at Celebration Brands Limited during the same period. At Central de Cervejas e Bebidas, Prata contributed from April 2010 to August 2019 in various roles, including On-Trade & Wholesale Director, Marketing Director, and Business Unit Director. Prior to that, Prata co-owned Level134 and served as VP Marketing & Sales. An MBA was obtained from MIT Sloan School of Management in 2008. Prata's earlier career includes roles at ONI Telecom and Unilever, where various marketing and sales leadership positions were held.