Mike Smith

Mike Smith is a skilled professional with extensive experience in trade marketing and sales. They began their career as a Lettings Negotiator at Ludlow Thompson before progressing to Sales Coordinator and Account Manager at Global Estate Group, where they developed sales for Al Hamra Village Golf Resort. Currently, Mike serves as the Head of Trade Marketing and Commercial Manager at The HEINEKEN Company, having also held various roles in trade marketing management since joining in 2020. Mike earned a BSc in E-Commerce & Digital Business from Nottingham University Business School and completed A-Levels in Economics at Charterhouse School.