Vaishali Sachdev

Vaishali Sachdev is a seasoned marketing professional with extensive leadership experience in data-driven marketing and technology. Currently serving as the Global Director of Marketing Technology, Global Director of Data Partnerships, Global Director of Data-Driven Marketing and Media, and Global Head of Data-Driven Marketing at The HEINEKEN Company since July 2018, Vaishali also contributes as a member of the Supervisory Board for Mauritshuis, an art museum in The Hague. Prior experience includes roles such as Global Head of e-commerce at Randstad, where a data-driven strategy was embedded, and Marketing & Communications Director for Randstad UK. Vaishali has held various positions in brand management and consulting for notable companies, including Nutricia, EffectiveBrands, and Booz Allen Hamilton. Educational qualifications comprise an MBA in Marketing from INSEAD and a BA in Economics and Engineering Sciences from Dartmouth College.