Most indie films don't start marketing until they're scrambling for distribution. By then the leverage is gone.

Helix Hubs starts during production. We embed with $1M–$15M film and TV projects to build audience, capture first-party data, and create distribution leverage before a buyer is even at the table.

What that looks like in practice:

1. BTS cast and crew content captured on set by our social production team, banked during filming and released on a strategic schedule across platforms

2. Creator partnerships mapped to the production itself — beauty creators paired with the hair and makeup department, fashion influencers with costume, food and lifestyle creators with craft services. We tap brands' existing influencer marketing budgets and redirect them toward authentic, on-set creator content

3. A custom fan engagement hub built in the film's world — not a landing page, but an owned digital destination that aggregates content, captures audience data (demographics, psychographics, geographic distribution, intent signals), and compounds community over time

4. Brand partnership development — we identify aligned brands, build partnership packages, and unlock sponsorship revenue that offsets marketing costs for the production

5. Paid media management — scaling high-performing organic content through paid amplification, all driving back to the hub

By the time a project hits the market, the audience already exists and the data proves it. Distributors aren't guessing at demand — they're seeing engaged fans, proven audience segments, and real intent signals.

We work across horror, comedy, drama, and creator-driven projects. If you're a brand looking to reach entertainment audiences, a creator manager exploring partnership opportunities, or a producer who wants to own their audience before the first screening: let's partner.

Helix Hubs

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Helix Hubs

Org chart

Teams

Offices

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