Ally Day

Ally Day is an accomplished marketing professional with extensive experience in digital media, integrated marketing, and operational improvement. Currently serving as the Director of Pathways at HelloFresh since June 2022, Ally leads project-based initiatives to enhance operational effectiveness while managing workflows and driving strategic goals. Previously, as the Director of Integrated Marketing at HelloFresh, responsibilities included overseeing a team of 25 growth marketers, managing media strategies across multiple brands, and establishing best practices for robust marketing campaigns. Prior experience includes significant roles at E*TRADE, where Ally advanced to Senior Director of Digital Media and Acquisition, and previous positions at MediaCom, Starcom, and Universal McCann. Ally holds a Bachelor of Science degree from the University of Miami, with a focus on Advertising, Political Science, and Marketing.