Anastasia B.

Anastasia B. has over 10 years of diverse marketing experience in the global FMCG sector, having held significant roles at Johnson & Johnson and British American Tobacco. Currently, they serve as the Associate Director of Referrals at HelloFresh, following a stint as Revenue Growth Lead at Marley Spoon. Anastasia's expertise includes CRM, having led multiple digital transformation projects and achieved notable successes in customer engagement and strategy implementation. They hold bachelor's degrees in Marketing Management from both the Hogeschool Saxion and the State University of Management.