Daniela G. is an experienced procurement and category management professional with a strong background in the food industry. Currently serving as the Senior Procurement Manager for Dairy at HelloFresh since April 2023, Daniela previously held key positions at Tap Tap App, where responsibilities included leading the buying team and defining assortment strategies, as well as designing promotional programs. At Walmart, Daniela worked in various roles, including Category Manager for Bakery and Prepared Foods, where significant productivity and sales growth were achieved. Additionally, experiences span from consulting at IMFICA to entry-level positions at Walmart México y Centroamérica, where Daniela developed a comprehensive skill set in sales strategy, supplier negotiation, and market analysis. Daniela holds an MBA in Operations and Sustainability from INCAE Business School and a Bachelor of Science in Management and Administration from the University of the Ozarks.
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