José de la Rosa is a Senior Visual Designer currently at HelloFresh, specializing in Paid Social and CRM. They have previously held roles as a Visual Designer at The College Board and at Wunderkind, where they led design strategies for major client accounts, significantly enhancing user engagement and conversion rates. José founded and managed a digital design consultancy, delivering user-centered design solutions that contributed to substantial increases in user engagement. They have also collaborated with various editorial teams, including positions at the Journal of Latin American Geography and Rolling Stone Magazine. José holds a Bachelor of Fine Arts in Electronic Design & Multimedia from The City College of New York.
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