Jowita Nowicka

Jowita Nowicka is a CRM and Marketing Leader with over a decade of experience specializing in customer retention and lifecycle strategies. Jowita has held key roles at companies such as Sky Betting & Gaming, Delivery Hero, and HelloFresh, where they have successfully managed teams, optimized marketing campaigns, and driven significant improvements in customer engagement and retention metrics. Currently, Jowita serves as the Associate Director Lead Acquisition & CRO at HelloFresh, while previously leading CRM initiatives at Magaloop. They hold a Bachelor of Science in Food Science and Technology from Poznan University of Life Sciences.